HERNÁN SOSA // art director & illustrator
HERNÁN SOSA // art director & illustrator
Louisiana Brewery Trail logo and secondary trail logos were created as part of the Louisiana Libations project, a website that promotes the state’s breweries, wineries and distilleries. Logos and branding for the project were needed prior to developing a website.
The logos incorporate graphics relevant to the products and all share common Louisiana icons such as an alligator and fleur-de-lis.
The color palette is modern and minimalist. Teal and beige are utilized as neutral colors and each logo has one bold solid color that stands out.
Louisiana Libations website won the 2016 Professional Judges Choice at the American Advertising Federation (AdFed) Addy Awards.